Why Your Nonprofit Needs Active Admins on Blackbaud Verified Network
April 7, 2026 | 6 min read
Key Takeaways:
- Active admins on the Blackabud Verified Network ensure your nonprofit doesn’t miss out on giving opportunities.
- Designated admins help ensure your nonprofit’s eligibility, that payments flow via your preferred method, and enable you to keep your profile up-to-date and visible to donors.
- Nonprofits that actively manage their profile are better positioned to capture workplace giving and corporate match opportunities.
You may think that once you sign up for Blackbaud Verified Network, you’ll be able to manage your nonprofit’s profile, see the donations your organization receives, message your supporters, create volunteer events, etc. While simply signing up for the platform is a strong start, one of the most important steps is to assign admin roles for your nonprofit’s profile so you can make the most of your free profile. To fully capture the funding available through workplace giving programs, your nonprofit needs clear owners who are responsible for determining how your organization wants to receive donations and ensuring your organization stays eligible, visible, and ready to receive donations.
What does it mean to become an Active Admin on Blackbaud Verified Network, and why does it matter? Let’s break it down.
What Is an Active Admin?
Active Admins have certain rights and controls over their nonprofit’s profile page. For instance, they can verify and maintain accurate address information, establish ACH information to receive donations faster, and review and approve attestations needed by some companies to qualify for matching gifts. The admin roles directly influence how and how quickly your organization will receive donations!
Without active admins, even small gaps, like outdated banking information or missed notifications, can interrupt disbursements and slow your cash flow.
These are not administrative tasks. Maintaining your profile is really about revenue maximization.
Confirm Now, Avoid Disruptions Later
If you’re unsure whether your nonprofit has admins assigned to your Blackbaud Verified Network account, there’s a quick way to check.
- Log in to Blackbaud Verified Network.
- If you haven’t created an account yet, here’s a useful guide outlining what to do and the documents you’ll need to claim your nonprofit’s profile.
- Click User Management on your nonprofit’s profile
- Click Administrators and Managers
Here, you’ll see a list of admins and managers, their roles, and the last time they logged on.
- Click Administrators and Managers
- Ensure the assigned admins are the right people for each role. Some key considerations include:
- They have access to key details, like banking information.
- They are a current staff member.
- They are involved in your nonprofit’s marketing and brand.
- They can represent your organization when attesting to certain practices.
If no one clearly owns these responsibilities on the platform, that creates a risk to your funding pipeline.
The Benefits of an Active Admin
When someone actively manages your account, your organization gains:
- Faster access to funds. Up-to-date information ensures donations move without unnecessary delays.
- Stronger visibility to donors. A well-maintained profile helps your organization stay discoverable within workplace giving platforms, increasing your chances of receiving donations. Additionally, an active profile ensures your organization is indexed correctly for AI-driven donor discovery tools.
- Continuous eligibility. Platform updates and compliance requirements happen regularly. An admin ensures your organization stays eligible to receive funds without interruption.
- Better use of new opportunities. When new features launch, the admin can act quickly so your organization benefits immediately.
Take Control: Assign Ownership and Periodically Review Assignments
To protect your revenue and ensure continuity, your organization should:
- Maintain at least two admins for continuity and coverage of different functions, such as:
- Capturing donor data
- Making profile updates
- Maintaining preferred payment methods
- If someone is leaving your organization, ensure they are removed and assign a replacement before their departure.
- Review admin status during staff onboarding and offboarding.
- Conduct a quarterly check of users, roles, and disbursement settings.
Blackbaud Verified Network will automatically remove inactive admins after 18 months, but waiting for that to happen creates unnecessary risk. Your team should actively manage access before it becomes an issue. If you need to remove someone who no longer works with your nonprofit or have any additional questions, reach out to the Help Desk for support.
The Bottom Line: Workplace Giving Platforms are Critical Revenue Strategies
Workplace giving continues to grow, and nonprofits that treat platforms like Blackbaud Verified Network as active revenue channels, not passive tools, will see the greatest return.
Stewardship of this account ensures your nonprofit is not just present, but positioned to receive every dollar it has earned. If no one owns that responsibility today, now is the time to assign it.
Ready to promote your nonprofit to over 8 million potential donors with access to a workplace giving program? Sign up for Blackbaud Verified Network and read tips on optimizing your free profile, how to leverage AI to reach more donors, a strategic guide to integrate Blackbaud Verified Network into your workflow, and other free resources on our blog.
For more information about Blackbaud Verified Network or to sign up, visit https://nonprofit.yourcause.com/login/create-account.
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