The Advisor

AI, Blackbaud Verified Network, Strategy

December 22, 2025 | 8 min read By: Matthew Nash

Nonprofits whose content isn’t appearing in AI results are missing potential donors who are actively searching for credible, values-aligned nonprofits.

Blackbaud Verified Network, Strategy

December 8, 2025 | 8 min read By: Holly Ivel

You might think workplace giving is an occasional task to check in on once or twice a year. But the reality is that nonprofits with Blackbaud Verified Network profiles can tap into a pool of over 8 million donors who have access to workplace-giving platforms. And the payoff is incredible!

Fundraising, Giving, Strategy

November 18, 2025 | 6 min read By: Matthew Nash

Preparing for Giving Season must capitalize on people’s increased generosity while building relationships with current and potential donors to develop a culture of giving that encourages year-round support.

Engagement Tactics, Fundraising, Workplace Giving

October 15, 2025 | 9 min read By: Matthew Nash

A strategic workplace giving program transforms transactional, seasonal donors into a dedicated community of year-round supporters and corporate partners.

Giving, Resources, Workplace Giving

October 6, 2025 | 3 min read By: Holly Ivel

Nonprofits with robust data-collection strategies are better positioned to secure corporate partnerships to help increase donations and positively impact their community.

Blackbaud Verified Network, Engagement Tactics, Workplace Giving

October 6, 2025 | 5 min read By: Matthew Nash

Corporate partnerships play a vital role in a nonprofit’s fundraising efforts. Funds can come from direct giving from corporate foundations, through employee giving, or volunteer programs. In 2023, almost half of the donations The Blackbaud Giving Fund disbursed to nonprofits were company-matching donations. A great example of how donations can get amplified through corporate giving. […]

Resources, Strategy, Workplace Giving

October 6, 2025 | 3 min read By: Matthew Nash

Despite the misconception that Gen Z might be too young to prioritize charitable causes, they are a socially conscious generation that fundraisers should consider as they think about the future of their nonprofit.

Blackbaud Verified Network, Resources, Workplace Giving

October 6, 2025 | 6 min read By: Holly Ivel

Nonprofits that adhere to specific criteria are eligible for corporate matching donations.

Blackbaud Verified Network, Resources, Strategy

October 6, 2025 | 4 min read By: Holly Ivel

Take an inside look at how Blackbaud Verified Network can help nonprofits maximize donations and some examples to help inspire a strong profile and appear in search results.

Engagement Tactics, Fundraising, Resources

October 6, 2025 | 5 min read By: Matthew Nash

Fundraisers need to understand how to engage and connect with donors who use DAFs so they can make the most of this valuable source of donations, which reached $54.77 billion in 2023, and open doors to potential new donors.

Engagement Tactics, Strategy

October 6, 2025 | 5 min read By: Holly Ivel

Developing volunteer events for businesses that are easily repeatable for maximum engagement and output may sound difficult, but can be simple, scalable, and repeatable if you have the right mindset.